“Contacting people via social media in a crisis situation is the quickest way to determine safety and whereabouts, especially when there are thousands of miles between you”
If crisis strikes when students are overseas, how can institutions check they’re ok? Email is just too slow, writes Mandy Reinig, director of study away at Virginia Wesleyan College and founder of the social media consultancy Mandy’s Mashups. She explains how social media can help to reach students who might otherwise fall off the radar.
Most people in the field of international education now understand the importance of social media in communicating with students. However, many have yet to harness its power in crisis situations. The world today has become an increasingly volatile place where the unexpected can occur at any moment. As such it is important to be able to have a means of contacting your students to determine their whereabouts and their safety status. Unfortunately, email, and even phone calls, cannot be relied on as the sole or even a reliable means of communication due to the fact that students often do not check their email regularly and in major events phone lines can be down for hours.