Don’t overlook transnational alumni

 “Enter transnational alumni: alumni that conduct their personal and professional lives within two or more countries”

Education institutions around the world are upping their efforts to engage with not only their domestic but also their international alumni – but many overlook a third category, writes Gretchen Dobson, EdD, Academic Assembly‘s Vice President International Alumni & Graduate Services, Managing Director, Australia.

Two years ago, while based in China, I had one of those ‘ah-ha’ moments: I realized that for the vast majority of institutions that define their alumni demographics as “domestic or international”, there is another category to define and engage. Enter transnational alumni: alumni that conduct their personal and professional lives within two or more countries. Today’s international education’s trends and future practices support the concept of this new definition that goes beyond the “either/or” and other limiting database management practices.
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