Lessons learnt from lockdown – how international business is evolving

“My worry was that being forced to work from home could be very demotivating and this would be absolutely disastrous.”

At the end of February I went to Abu Dhabi for the BSME conference, remembers the director of m2r Education Munir Mamujee,  a great event which was supposed to be the highlight of our Q1 international business develop strategy. The conference never happened due to Covid-19 and I ended up in lockdown  at the hotel for five days. It was a rather surreal experience and one I hope never to repeat.

Fast forward and here we are. My team could have vanished, our international business could have ended and all of us could have been on our respective sofas watching daytime TV.

Yes we, like virtually every business out there, have had to make some dramatic changes and accept that for some time to come, it’s not business as usual.

As a business owner I initially went through the usual initial emotion of woe is me, head in hands, wondering what the hell we were going to do.

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