“Concern arises when the commercial aspect of the business overrides other considerations, including maintaining and enhancing the quality of the academic courses”
How can private education institutions stand out in Singapore’s competitive market place? Dr. Sam Choon-Yin, dean at PSB Academy one of Singapore’s leading private education providers argues that it requires institutions strike the right balance between and student-centered academics and their commercial goals .
The private education market in Singapore is thriving. High demand for education in the recent past has been attributed to the growing middle class population in the emerging economies in the Asia Pacific region, the perception of higher education attainment as the passport to good life, and attraction of Singapore as the place to send children for further education.