International student recruitment & the power of agents
At the internationally active University of Nottingham in the UK, Vicenzo Raimo, Director of the International Office, shares his views:
“In an ever more competitive international student recruitment market, UK universities are increasingly relying on the use of student recruitment agents to meet targets. Not only are universities failing to appreciate the full costs of international student recruitment but some are also in danger of failing to meet ethical standards in their work overseas.
Despite the significant increase in international students coming to the UK in recent years I am concerned that as a result of increasing competition and the more difficult environment resulting from the UK government’s changes to visa requirements, recruitment agents have become too powerful and the balance of power between universities and agents has shifted increasingly towards agents.
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